WattsUp Trend Watch - Seasonal Delights
As we bid farewell to another Easter season, it's clear that innovation and creativity continue to drive excitement and engagement within the confectionery and bakery landscape.
As we bid farewell to another Easter season, it's clear that innovation and creativity continue to drive excitement and engagement within the confectionery and bakery landscape.
Dive into the innovative uses of peach flavour and colour in 2024, from surprising savoury applications to fresh twists on traditional sweets.
Not all vitamin D is created equal. In this blog article, our health & nutrition experts Amanda and Michael look at whether there are significant differences between vitamin D2 and vitamin D3, and what this means for food and supplement manufacturers.
The powdered beverage market is experiencing rapid global growth, driven by convenience, sustainability, and health-conscious consumer trends.
As 2023 winds down, anticipation for next year's trends grows. Our analysis, drawing from key industry voices like Mintel, Circana, and The Food People, highlights three dominant trends: 'Hack my Health,' 'Trust the Process,' and 'Sustainable Choices.'
As Movember shines a light on Men's Health, it's crucial to address concerns often overlooked. Brands should embrace a holistic approach, considering stress relief, prostate health, and reproductive needs.
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With the heightened focus on mental wellness in recent years, there are great innovation opportunities for products that can help people relax, sleep better and de-stress.
If you are thinking about capitalising on market interest in vegan gummies, you will need to manage both formulation changes and processing changes. Let our technical expert, Mahshid, walk you through how to create the ultimate vegan gummy.
The northern hemisphere summer brought a surge of creative ice cream flavours, aligning with key trends revealed in a recent Mintel report.
The global sports nutrition market growth has slowed due to a lack of innovation. What's next for the category?
With egg shortages looming globally, brands are seizing the opportunity to find replacements for the ever-valuable protein source, especially for those who support a vegan diet.
Asian fusion cuisine has been popular for decades, but new flavours and mash-ups are generating revived interest. Jump into this blog post for an update on what’s trending in this space, and how we’re bringing this to life on our stand at foodpro next month.